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Tomorrow GreenSmoothieGirl is ALL NEW!

By Robyn Openshaw, MSW | Dec 18, 2012

Today at noon, GreenSmoothieGirl.com freezes. No blog comments approved after then. For 24 hours.

We’ve been working, since March, on a complete, total overhaul. It was a nice starter site 5 years ago, but it was patched together with chewing gum and baling wire as we grew to have up to 100,000 visitors monthly.

We have an amazing new site. (Only six months past the due date, and $60,000 over budget. INSERT DRAMATIC STRANGLING SOUNDS.)

It will go live TOMORROW AT NOON MST. Check it out then. Check out Events, and Coaching, this Blog, and the Store, especially!

We. Are. So. Pumped.

Like many good things, it has been a saga of drama and stress that is FINALLY going to be worth it. To be honest, it has dominated my 2012, and has made it the hardest year of my career to date.

It started when a long-time GSG reader, Jason, approached us with a 27-page proposal for a radically better site. We fell in love with the proposal, and him. We met and agreed to the budget. In September, two months past the deadline he had promised, he dumped it back in our lap, one-quarter finished and way over budget.

Actually, he didn’t dump it back in our lap. He locked us out of it, and demanded we pay a big ransom to get it.

What ensued was one of the most stressful weeks of my life. Luckily, the law of karma can be trusted, and integrity prevailed. We were able to obtain the assets and start again.

A group of high-end developers, BlueChannel, who read my newsletter and got the S.O.S., came to our rescue. They are not cheap. But they are uncommonly competent developers and communicators, and we finally have a site to show for all the work and worry.

I had told the original developer, “Please don’t do this if you can’t nail the July 4 deadline you’ve proposed. The worst thing in the world, for us, would be to find ourselves NOT done with the new site, as we launch our coaches, and go into the Group Buy.”

But that is precisely what happened, and we have struggled through having to double-develop, for six months now: on the existing site, and the new one we were building behind a firewall.

GSG represents my 10,000 hours of expertise that I contribute to the world, and so I am infinitely grateful to those who rescued us from calamity and helped me breathe new life into it. I am thankful for GSG reader and our webmaster of 18 months, Marianne, for her dependable help, too.

Thank you to Paul, Karen, Mick, Jeff, and Liz at BlueChannel. Thank you to Jason, too, another GSG reader with the same name as the first developer who put us in a terrible situation. New Jason has jumped in as our newest webmaster…..

……so we can put AWESOME NEW CONTENT UP ALL THE TIME. We’re ramping it up around here. We have the BEST DETOX PROGRAM in the world, coming soon. And a cancer site devoted to educating the world about non-toxic treatment options. I will continue to speak in 50 cities a year. I’ve got a lot to do in 2013. This slowed us down…..but not forever.

Check us out tomorrow after noon!

Posted in: Events, News

5 thoughts on “Tomorrow GreenSmoothieGirl is ALL NEW!”

Leave a Comment
  1. Robyn testing comments here.

  2. Casey P. says:

    Love it!!! Congrats on finally getting it finished!

  3. Debbie says:

    Too bad I didn’t see your SOS newsletter, I know a great developer, my husband 🙂

    Glad to hear your ordeal is over – great to see the new look!

  4. R Larkin, San Diego CA says:

    Your new site has a clean and simple design (inspired by the diet?), and is easy to navigate. Thank you for taking the time to do it well. What a resource the GSG site is. Kudos for all you do to educate and inspire!

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